3 ways to Optimize your eCommerce Homepage and provide the best UX

The first impression of your website can either make or break a potential business opportunity. An increasing number of shoppers are on the web, so, it’s only prudent to make sure their online experience is as seamless as it gets. So, what’s the first thing your customer sees when they land on your store? You …

Stop Losing 69.23% of your eCommerce Sales with These Simple Strategies

The latest research tells us that 69.23% of all filled shopping carts on eCommerce stores get abandoned. That’s a staggering amount and – clearly – it costs the $2.4 trillion yearly revenue-generating eCommerce industry hundreds of billions of dollars in lost sales. So how do you prevent shopping cart abandonments? Here are some simple checkout …

Highly Effective Ways to Improve UX on your eCommerce Website

Boosting the user experience design (UX) on your e-store can make shopping more enjoyable for visitors and, ultimately, make it more likely they’ll buy from you. On the other hand, a poor UX can lead to a large shopping cart abandonment rate, which is (needless to say) very bad for business. Here are five simple …

The Content Management System Choice: Open Source vs. Proprietary

Proprietary (also known as legacy or closed) content management systems (CMSs) have long been very popular with enterprises looking to create a powerful online presence. Most business owners had the opinion that open source software just couldn't support their requirements. All that has changed in the last few years, though: WordPress, according to data, is …

Why Laravel is the Best PHP Framework Ever for Web Development?

Laravel was released about five years ago – June 2011 to be precise – and it has taken the PHP world by storm since then. Not only do developers love it, but the platform has dethroned other popular ones like Yii and Zend to occupy the top spot as the most popular PHP framework out …

Zen Cart: Making Your Dreams of Owning an Online Business a Reality

Building an online business isn't as expensive or as difficult as it used to be, thanks to incredible eCommerce software like Zen Cart. The platform is empowering hundreds of thousands of startup businesses worldwide by offering an affordable, reliable, and robust online store management system that is free to download and use. If you are …

Why Microsoft .NET is Uniquely Suited to Enterprise Application Development?

Companies worldwide are more reliant than ever on software to automate daily tasks, engage with customers and, of course, keep up with competitors. Microsoft’s .NET platform is one of the most popular app development platforms in the world, and it is especially well-suited to building enterprise-scale applications. Enterprise applications are exceedingly complex Building an enterprise-level …

5 Simple but Effective Ways to Drastically Improve your Website’s UX

Your website can be the most powerful tool your business has in its marketing arsenal. It’s the place where you cannot only give an introduction to your products/services to potential customers but also nudge them into doing business with you. If the site visitors have a good time while they are browsing, they will feel …

10 Fundamental Attributes of Every Successful eCommerce Website

Competition in the eCommerce world is nothing less than cutthroat. Giants like eBay and Amazon.com have got most of the market cornered, and it’s very hard for a new business to find loyal, long-term customers. Your online store needs to be top notch and provide an enjoyable browsing experience to first-time visitors to turn them …

Effective Security Tips for your Magento Store

Magento is the most popular eCommerce platform in the world, being used by over 500,000 successful businesses big and small. While Magento is very secure out-of-the-box, vulnerabilities can creep into a typical store over time. Data theft, credit card theft and privacy breaches are on the rise, and it’s important that store owners keep their …